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Artificial Intelligence
Discover how to implement various artificial intelligence tools within the marketing department. Suitable for anyone who wants to explore not only the benefits of Digital Marketing but also ride the trend of Artificial Intelligence.
Instructors
Marco Severini
Simone Pinton
Matteo Griggio
MINI COURSE | 4 HOURS - also available in e-learning
Artificial Intelligence
Objective
Understand how to use artificial intelligence within the marketing department
Contents
How it works Artificial Intelligence
The basics of AI
Various AI tools
AI scripts (Chat GPT and bard)
AI art (DALL-E, Canva)
Use Chat GPT to write website texts
Use AI to create website images
Target audience
Anyone who wants to start implementing the main artificial intelligence software within their company
Distance Learning - FAD
The course can be completed through distance learning.
COMPLETE COURSE | 16 HOURS
Artificial Intelligence applied to Marketing
Objective
Understand how to use artificial intelligence within the marketing department
Contents
How it works Artificial Intelligence
The basics of AI
the various types of AI tools
AI Scripts (Chat GPT and Google Bard)
AI Art (DALL-E, Canva)
Use Chat GPT to write website texts
Use AI to create site images
SEO: Improve ranking with Chat GPT
Translation: Translate your site with SEO in mind using artificial intelligence
Video translation with lip-syncing (Heygen and Rask)
ADV: AI will help you improve your advertising campaigns
Recipients
Anyone who wants to start implementing the main artificial intelligence software within their company
FAD - Distance Learning
The course can be completed through distance learning.