In summary
Objective
Manage your campaigns on Google Ads
Improve your campaigns advertising
Extract data to improve the SEO of the site
Create a monthly report with a detailed recap
Recipients
All companies that want to increase sales in a precise and controlled manner without wasting money unnecessarily.
Mode
First consultation and free account review (if existing)
Remote Google Ads management divided into 2 months remotely and 1 month in person. The in-person month is used to evaluate together the progress and any improvements.
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Examples
Free Review or Account Creation
There will be a first account review consultation Free (if the account already exists) to understand if and what improvements can be implemented. Otherwise, the advertising account will be created
Analysis of the Business Structure
An analysis of the company's product and service structure will be carried out in order to define the best way to promote it based on the searches users make on Google.
Business Analysis
User Research Analysis
Campaign Structure
Any changes to the site (proposals)
Creation of advertising campaigns
Once the structure of the campaigns is decided, we will start with the creation of these, making it essential to have a clear understanding of the business reality and the ways in which users or customers call and search for the product/service
Campaign Optimization
A continuous Optimization of the campaigns will be carried out with the aim of improving performance while reducing costs, and an analysis will also be conducted on how users search for and click on the activity to build content within the site to improve SEO (insertions carried out by the company).
Campaign Optimization
Search Term Analysis
Cost Reduction
SEO Improvements
Monthly Report
Creation of a monthly report to monitor and receive updates on your Google Ads account.